By Mr.Sun
How a 65-Inch Floor Standing Touch Screen Display Changed Our Store Experience
I own a mid-sized beauty and skincare store inside a busy shopping mall. For years, we relied on traditional posters, printed price signs, and promotional banners to attract customers.
The problem was simple:
People stopped noticing them.
Customers walked past our store every day without paying attention to the promotions we spent time and money creating. Every time prices changed or we launched a new product, we had to print new materials again. It was expensive, slow, and honestly looked outdated compared to newer stores around us.
About a year ago, we decided to try something different.
We purchased a 65 Inch Floor Standing Touch Screen LCD Advertising Display from OKView Technology.
At first, we only expected it to replace printed posters.
What happened afterward surprised us much more than we expected.
The First Day It Arrived
When the display was installed near the entrance of our store, the first thing we noticed was how modern it looked.
The slim metal frame, large vertical screen, and bright HD display immediately changed the atmosphere of the shop. Instead of looking like a traditional retail store, the entrance suddenly felt more premium and technology-focused.
Even before turning it on, people were already glancing at it while walking past.
Then we uploaded our first promotional video.
Within minutes, customers began stopping.
Not just looking for one second—but actually stopping.
That was something our printed posters almost never achieved.
Customers Started Interacting with It Naturally
The touch screen function changed everything.
Instead of passively watching advertisements, customers began interacting with the screen themselves.
They could:
- Browse product categories
- Check skincare recommendations
- View before-and-after photos
- Watch tutorial videos
- Compare prices and promotions
One customer spent almost ten minutes exploring products on the screen before even speaking to our staff.
That was when we realized something important:
The display was not just advertising.
It became a silent salesperson.
It Reduced Pressure on Our Staff
Before installing the touch screen display, customers constantly asked the same questions:
- “Which product is best for dry skin?”
- “Do you have promotions today?”
- “What’s the difference between these two items?”
Now, many of those answers are already available on the interactive screen.
Customers can explore information independently before approaching staff members.
This created two big improvements:
- Customers became more informed
- Staff could spend more time on serious buyers instead of repeating basic information all day
The shopping experience became smoother for everyone.
Updating Promotions Became Incredibly Easy
One of the biggest headaches in retail is constantly changing advertisements.
Before:
- We designed posters
- Sent them to printing companies
- Waited for delivery
- Installed them manually
Now everything is digital.
If we launch a weekend sale, we simply upload new content remotely within minutes.
During holidays, we switch themes instantly:
- Valentine’s Day promotions
- Christmas campaigns
- Summer skincare packages
The flexibility saves us both time and printing costs.
Honestly, after using digital signage, printed posters suddenly feel very old-fashioned.
The Floor Standing Touch Screen Display Attracted More Foot Traffic
This was the biggest surprise.
The moving visuals naturally attracted attention from people walking through the mall.
Bright product videos, animations, and touch interaction made our storefront feel more alive than neighboring stores using static signs.
Several customers even walked into the shop simply because:
“I saw the screen from far away.”
Over time, we noticed an increase in:
- Walk-in traffic
- Product inquiries
- Promotion participation
Especially among younger customers, the digital experience felt much more engaging.
Children and Families Loved It
Another unexpected effect was how children interacted with the display.
Families shopping together often stopped because kids were curious about the large touch screen.
Some of our interactive product quizzes and skincare animations became surprisingly popular.
Parents stayed longer inside the store while children interacted with the display, which indirectly increased browsing time and purchases.
We never planned for that benefit, but it became very valuable.
It Made the Store Look More Professional
Image matters in retail.
The 65-inch floor-standing display immediately gave the store a more modern and premium appearance.
Several suppliers and business partners commented on it during visits.
One supplier even said:
“Your store feels much more high-end now.”
That was interesting because we had not changed the interior decoration at all.
The display alone upgraded the overall atmosphere.
Why the 65-Inch Size Floor Standing Touch Screen Display Worked Perfectly
We considered smaller screens initially, but choosing the 65-inch model was definitely the right decision.
It is large enough to:
- Be visible from a distance
- Display detailed product information clearly
- Create strong visual impact
But it still fits comfortably near the entrance without overwhelming the space.
For medium-sized retail stores, 65 inches feels like the perfect balance.
Reliability Was Better Than We Expected
One concern we had before buying was durability.
The display runs almost the entire day, seven days a week.
After months of use:
- The touch response remains smooth
- The screen brightness is still excellent
- The system operates reliably
There have been no major technical problems.
That stability matters because retail environments require equipment that simply works every day.
Why We Chose OKView Technology
We selected OKView Technology because their products looked professional and their team understood commercial display applications well.
What stood out:
- Sharp and vivid LCD display quality
- Responsive touch technology
- Elegant floor-standing design
- Competitive factory pricing
- Professional support and customization
The display felt like a long-term investment instead of just another advertising screen.
Final Thoughts
Looking back, installing the 65 Inch Floor Standing Touch Screen LCD Advertising Display was one of the best upgrades we made to our store.
Not because it was “high-tech.”
But because it solved real everyday problems:
- It attracted attention
- Improved customer interaction
- Reduced repetitive staff work
- Made promotions easier
- Enhanced the store image
Most importantly, it changed how customers experienced our brand.
Today, when people walk past our store, they no longer ignore us.
They stop.
They interact.
They engage.
And in retail, that first moment of attention is everything.
For businesses looking to modernize their customer experience, OKView Technology provides display solutions that are not only visually impressive, but genuinely useful in real commercial environments.
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